Buzz: Allu Arjun Signs On Rs 7 Cr Deal?

Now Allu Arjun is taking the path of Pawan Kalyan by becoming the brand ambassador of Pepsi. That way he is also entering into the list of big league heroes. Grapevine says that Allu Arjun signed on a contract of Rs 7 Cr for three years to endorse the brand.

That's really a big fat pay for Allu Arjun if this is true. It can also be called as an example for growing mass appeal and youth icon image of Allu Arjun.

Pepsi also preferred a perfect youth icon to promote the brand as Mahesh Babu is there as its counter part with Thumbs Up. It is also said that Pepsi is going to be promoted with the macho look of Allu Arjun.