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Tuesday, July 10, 2007

Box Office: 'Sivaji' Trailing Down- 'Lakshyam' On Top

1. Lakshyam:

The film is on top of the list this week as the openings are big. The mass masala concept with sentiment is attracting the masses. The presence of Jagpathi Babu along with Gopichand in the film and the family touch given in publicity gave an impression that it is a family entertainer. Both the masses and class audiences have watched this film in the first 3 days in full. Its real trend will be observed this week.


2. Sivaji:
The film is slowing down in collections when compared to previous weeks. Now the film lovers got immune to the hype and artificial pep given by publicity for this film. Now they are relying only on mouth publicity. Majority views are below the expectations. Hence the chances are meager to pick up the collections. This film sits in 2 nd position in box office list of this week.


3. Dubai Seenu:
The film is making considerably good collections for the mouth publicity it bagged. The comedy elements by MS Narayana pushed the film towards success. The typical character called Salman Raju made the film hilarious in last 30 minutes. The film sits in third position in the box office list of this week.


4. Satyabhama:
The film attracted the audiences by the presence of 'Missamma' pair. But the audiences found that they have come for the wrong film. The slow narration and uninteresting screenplay killed the film totally. The first two days 'openings are only because of Bhoomika factor but nothing else. The collections are doubtful for this film in second week. It is now in 4 th place in the list and in trailing position.


5. AMAV:
The film is still making collections as there is no other family entertainer in theatres. As all the films have proved to be mass flicks mixed with comedy, the only family entertainer with big stars like Venkatesh and Trisha is 'Adavari Matalaku Arthaley Veruley'. Hence it is in 5 th position in the list.

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